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'Beetlejuice Beetlejuice': Michael Keaton Faces Off with Beetlejuice in Spicy Parody

Aug 27

3 min read

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Ahead of the much-anticipated release of "Beetlejuice Beetlejuice," Warner Bros. has released a promotional video featuring Michael Keaton in a unique twist on the popular YouTube series, "Hot Ones." In this parody, dubbed "Not Ones," Keaton, who reprises his iconic role as Beetlejuice in the upcoming sequel, sits down for a chat with none other than Beetlejuice himself.


The video captures Keaton and Beetlejuice engaging in a conversation over some ribs, with Beetlejuice indulging in increasingly spicy sauces, a nod to the format of "Hot Ones." This promotional stunt not only plays into the quirky, humorous spirit of the Beetlejuice character but also serves as a clever marketing ploy for the sequel set to hit theaters on September 6.


In the parody, Beetlejuice, true to his chaotic nature, responds to Keaton's questions with his characteristic irreverence, even suggesting at one point that the spicy wings remind him of someone he "ate in Seattle." This interaction not only showcases Beetlejuice's crude humor but also Keaton's ability to embody the character with ease, as noted by his co-star Jenna Ortega in previous interviews.





The "Not Ones" parody follows in the footsteps of similar promotional content, like the vegan "chicken wings" episode with Jay and Silent Bob, indicating a trend where movie promotions creatively adapt popular internet culture to engage audiences. However, unlike those, this parody directly involves the film's star in a meta-narrative, adding layers of humor for fans familiar with Keaton's filmography, including references to his role in "Multiplicity."


This promotional strategy underscores the cultural impact of Beetlejuice, a character that has remained beloved since the original 1988 film. The sequel promises to delve deeper into the afterlife antics with the return of original cast members like Winona Ryder and Catherine O'Hara, alongside new faces, set against the backdrop of Lydia Deetz's life being turned upside down once again by the mischievous bio-exorcist.


The "Not Ones" video, while not an official episode of "Hot Ones," effectively bridges the gap between film promotion and internet culture, offering fans a taste of what's to come in "Beetlejuice Beetlejuice" while also providing a humorous, meta look at Keaton's dual role as actor and character. This playful marketing approach not only hypes up the movie's release but also celebrates the enduring appeal of Beetlejuice in contemporary pop culture.




So, what did you think about this spicy showdown between Michael Keaton and Beetlejuice? Whatever you guys think, jump down in the comments section below and let us know your thoughts!




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